Parks Associates, an Internet of Things (IoT) market research and consulting company, announced new IoT research showing that 15% of U.S. broadband households plan to purchase solar panels in 2017. The group also notes that 8% of U.S. broadband households currently own solar panels.
Parks Associates and other industry leaders will address the market for solar energy during Smart Energy Summit: Engaging the Consumer, February 20-22, 2017, at the Four Seasons Hotel in Austin, Texas. The event, which includes more than 300 executives in an intimate networking environment, focuses on the convergence of smart energy and IoT with the smart home.
“Residential solar has already proven its ability to cross the chasm into the early majority in various regions of the world,” said Tom Kerber, Director of IoT Strategy, Parks Associates. “The primary motivation for installing residential PV systems is to save money on energy bills, a purchase driver that resonates with all technology adoption segments. At Smart Energy Summit, we will address opportunities for a more comprehensive smart home/energy management solution and examine trends driving partnerships between residential solar and smart home solution providers.”
The Smart Energy Summit session “Solar Industry: Integration and Competition” on Wednesday, February 22, at 8:45 a.m., will examine the residential rooftop solar market and opportunities for partnerships with storage vendors and smart home and energy providers. Speakers include representatives from Vivint Solar, Sunnova, NRG and Enphase.
“The energy sector is rapidly evolving thanks in large part to pressure placed on the system by solar and other distributed technologies,” said Jordan Frugé, Chief Marketing Officer, Sunnova. “Consumers now have more efficient and affordable options for meeting their energy needs. It’s an exciting time to be a part of this industry.”
“In order for the solar energy industry to continue to grow, it needs to move beyond the roof and provide complete home energy solutions. This means that all elements of the home energy ecosystem have to work together safely, reliably, and seamlessly, both for homeowners and utilities,” said Ilén Zazueta-Hall, Director of Product Management for Energy Management at Enphase Energy Inc. “At Enphase we are realizing the vision of advanced energy management by integrating solar, energy storage, bi-directional communications, and advanced analytics.”
More information about the Smart Energy Summit is available at www.SES2017.com.
News item from Parks Associates