Sometimes pictures tell the best story. With that in mind, we created this 2014 Top Solar Contractors By The Numbers visual feature, which is based on the responses of 113 Top Solar Contractors, including Swinerton Renewable Energy, Gehrlicher Solar America Corp. and Infrastructure & Energy Alternatives. How do companies market? Where do they concentrate social media efforts? It’s all here.
The 2014 Top Solar Contractors come from four market segments. Each contractor selected their primary service, too, from solar hot water provider to the most popular option, EPC.
Top Solar Contractors use Facebook more than any other social media platform. LinkedIn, with its professional following, is No 2., closely trailed by Twitter.
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Again and again Top Solar Contractors said referrals were their No. 1 source for new customers. Social media came in second, proving its ROI.